About Us

Our Story – Sarvyagya

At Sarvyagya, fragrance is more than a product—it’s a journey of the senses, a connection to tradition, and a way to bring peace, positivity, and purity into everyday life.

The story of Sarvyagya begins with the legacy of Rajlaxmi Sales Corporation, a name trusted for years in FMCG distribution and incense stick trading across India. Having served countless households and retailers with quality products, we recognized a growing demand for premium, authentic, and spiritually enriching fragrance products—directly from the source to the consumer.

That vision gave birth to Sarvyagya—a direct-to-consumer brand that blends the richness of Indian tradition with world-class quality and modern aesthetics. From incense sticks and dhoopbatti to air fresheners and camphor tablets, every Sarvyagya product is crafted to uplift your environment and spirit.

Driven by purity, inspired by rituals, and perfected with passion, Sarvyagya is our tribute to India’s timeless traditions—delivered with the trust and experience of Rajlaxmi Sales Corporation.

Our state-of-the-art manufacturing processes ensure the highest standards of hygiene, consistency, and eco-friendliness, while our direct-to-consumer model brings value and trust straight to your doorstep.

Join us on this fragrant journey and experience the divine difference, every day.

Our Founder – Rishabh

Sarvyagya is more than just a brand—it’s a dream born from tradition, love for the motherland, and the desire to carry forward a legacy with a modern touch.

At the heart of this journey is Rishabh Gupta, a passionate young mind who earned his Bachelor's degree in Mechanical Engineering in India and a Master’s in Automotive Engineering in the United States. With global opportunities ahead, Rishabh made a choice that surprised many—he chose to return home.

Guided by deep-rooted values, he returned to India to join his father, Mr. Ajay Gupta, a respected name in the incense and FMCG industry with over 20 years of experience. But Rishabh had a vision of his own: to build a fresh yet traditionally inspired brand. Thus, Sarvyagya was born.

Each Sarvyagya product reflects his commitment to purity, wellness, and cultural pride—a heartfelt tribute to his father’s dedication, his family’s legacy, and every Indian home that believes in the power of fragrance to purify, energize, and heal.

Manufacturing Excellence

At Sarvyagya, manufacturing is a sacred ritual. Every incense stick, dhoopbatti, camphor tablet, and air freshener carries the purity of intention, precision of science, and blessings of tradition.

With 20+ years of distribution experience through Rajlaxmi Sales Corporation, we understand true quality—how a product smells, how it burns, and how it makes people feel.

We follow a zero-compromise policy in sourcing and production, using:

• Pure essential oils
• Natural herbs, resins, and flowers
• High-grade camphor crystals
• Eco-friendly bamboo sticks and charcoal-free bases

Crafted in hygienic, semi-automated facilities under skilled artisans, each batch undergoes:

• Strict quality checks
• Hand-finishing touches
• Fragrance longevity testing
• Eco-safe packaging using recyclable materials

This is not mass production—it’s purposeful creation.

Our Mission

Our mission is to revive the sacred art of Indian fragrance rituals by crafting premium incense sticks, dhoopbatti, air fresheners, and camphor tablets that blend tradition, purity, and wellness.

We aim to bring spiritual calm, aromatic joy, and divine ambience into every Indian home through products that are:

• Ethically made
• Environmentally friendly
• Rooted in cultural heritage

We are committed to:

• Using only the purest natural ingredients
• Empowering local artisans and workers
• Offering a premium experience at honest prices
• Enriching everyday lives with positive energy and devotion

Our Vision

Our vision is to build Sarvyagya into a globally respected Indian brand that redefines devotional living for the modern age—where ancient wisdom meets modern aesthetics.

We dream of a world where:

• Lighting an agarbatti becomes a moment of mindfulness
• Every home smells of peace, purity, and prosperity
• India’s fragrance heritage is celebrated across the globe
• People connect deeper — with self, soul, and space

Sarvyagya is not just a brand. It is a movement back to our roots, with a fresh breath of modernity.